The threat to gender equity

The survey highlights gender equity as a critical area of concern, with leaders signaling a serious risk that progress could be undermined in the new Division I model.

More work on gender equity needed: More than four in ten Division I leaders (43%) believe that institutions have not gone far enough in providing female college athletes with equitable opportunities, financial assistance and treatment compared to male athletes. While 44% believe institutions have been about right, only 6% of leaders believe institutions have gone too far.

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A warning sign for the future of women’s sports:The majority of campus athletics leaders (55%) predict that Division I female athletes will be in aworse situationunder the new rules that allow institutions to provide new athlete NIL and revenue-share payments as well as offering more scholarships. The concern that womens sports will be in a worse situation was even stronger among university presidents (64%).

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A fundamental challenge in applying Title IX:The deep division on how to allocate new revenue-sharing and NIL payments exposes one of the most complex legal and philosophical challenges ahead. Among all respondents, 47% say new types of institutional payments to athletes like NIL compensation and revenue-share should be based on how much money an athletes sport generates or the athletes marketability. However, 31% say the new payments should be included in the total amount of institutional financial assistance (e.g., athletics scholarships) and distributed equitably to female and male athletes. Nearly a quarter (22%) are unsure about how to allocate the new payments. As a subgroup, athletics directors hold different views on this question with more than three-quarters (78%) saying that these payments should be based on how much money an athletes sport generates or the athletes marketability.

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